The Charlotte Sports Foundation’s CHARLOTTE INVITATIONAL was an event held in December of 2024, which featured a pair of professional exhibition tennis matches - one between Carlos Alcaraz and Frances Tiafoe, the other between Madison Keys and Sloane Stevens.

The event saw thousands of tennis fans fill the Spectrum Center in Uptown Charlotte, North Carolina, which presented a great opportunity for ACE THE STIGMA to raise awareness and collect donations for their cause.

ACE THE STIGMA is a non-profit organization whose mission is to defeat the stigma surrounding mental health. They wanted to create a video with various poster elements that could help generate donations during the CHARLOTTE INVITATIONAL, so we worked together to create a VO-driven graphic video educating the audience about ACE THE STIGMA’s mission, with a call to action for donations.

I worked with a graphics team and VO artist to build elements for the piece, then identified music, completed the edit, and delivered to Spectrum Center for air.