AGENCY EXPERIENCE
Working at an advertising agency was an invaluable experience. It taught me a lot about collaboration, client servicing, line producing, and localization. Media Arts Lab services Apple, Inc. and I was fortunate to spend the majority of my time at “MAL” working with incredible producers & creatives on the iPhone 6s campaign, which required highly secure shoots in Los Angeles, New York, London, and Hong Kong.
After executing the creative team’s vision, the ad spot and its different versions needed to be delivered to hundreds of markets across the globe, requiring shot-by-shot adjustments in post-production to meet a variety of UI, network, regional, and even cultural considerations.
Once the dust settled, a high volume of vendors and crew needed invoices paid and the job needed to be wrapped. Assisting with all of the above on such a high-scale project in the agency environment instilled valuable collaboration and workflow skills that I implement on projects today.